Tuesday, June 18, 2013

No Future for Saint Laurent?

One review actually said – “Hedi Slimane's Fall 2013 Saint Laurent collection was confusing, puzzling and just plain strange”.

Well, opinions they are… which got me wondering though; how much does a collection say about a brand? Does a ‘wrong’ collection kill or strengthen a brand?
This is how iDesign puts it; “Since Slimane's appointment at Saint Laurent last March, the choice has been endlessly debated. Though Slimane was largely viewed as a cult figure, he hadn't designed since leaving Dior Homme in 2007 and he'd never designed womenswear. He also incensed the fashion elite in June when he changed the iconic Yves Saint Laurent name to Saint Laurent. At best it felt misguided. At worst, arrogant and immature”

I on the other hand am one of few watching the brand steadfastly, watching for the successes and obviously comments/observations like this.

Full Post - Here

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