The African Fashion and Design Week (AFDW) is an innovative
event by Bluepearl Services International (BSI) and in partnership with World
Fashion for Development supporting their goals of promoting economic
development and social responsibility around the world through fashion as an
avenue for development.
The AFDW aims to promote the business of fashion in Africa
globally, nurture emerging talents and take local talents global and bring
global talents local. Since its establishment, the AFDW has discovered and
nurtured emerging designers in the Niger Delta region of Nigeria and sponsored
designers from Nigeria and other African countries to showcase their designs
during the Fashion Week Brooklyn New York.
The AFDW is a four (4) days branded entertainment environment
providing activities and opportunities for fashion designers to come
face-to-face with the principal tastemakers, VIP’s, celebrities, musical
talent, international and local retail buyers, media and consumers. The event
activities will include showcasing of the best in Nigeria and International
fashion and design, with trade exhibition running during the daytime, and
runway shows in the evening, press conferences and live performances by top
musical talent & DJ’s.
It features emerging & established designers from
Africa and the rest of the continent and is open to all designers of all genres
from urban to couture, ready to wear, whatever type of clothes, accessories,
handbag, or foot wears they do design may participate in these events.
This year will be designers:
LOLO ANDOCHE (Benin Republic)
The LOLO ANDOCHE Company was founded in 1991 by its
founder Charlemagne AMOUSSOU to reveal
his talents “designer”.
Like most tailor
shops, the company has evolved into the
informal to the formal registration in 2000. Started with a machine, the
company has evolved gradually and steadily through the entrepreneurial talent
of its founder who had the ambition not
to be confined to the classic pattern of master craftsmen, tailors, but to be a
true creative company wealth and jobs.
The company has participated in the Magic Show in Las Vegas
(USA) in 2007, the International Fair of the African campaign (PANCA) in Lome,
Togo in 2001, the parade methods without Borders in Cholet (France) in 2003,
participation in the caravan Alphadi at Kora Fashion Designer in Sun City
(South Africa) and the International Parade
Africa Unida Luanda (Angola) to name a few. Lolo Andoche is also a
Woodin partner for over a decade.
Patience Please Nigeria Limited is a lingerie manufacturing
company based in Lagos, Nigeria. Founded on an ethos that lingerie is the most
important aspect of a woman’s wardrobe,
Patience Please uses only the finest materials such as delicate silks and
exquisite Austrian laces.
PATIENCE PLEASE (Nigeria)
Patience Please is also a company with a conscience. By
educating young, unemployed people and giving consideration to environmental,
social and corporate governance issues they hope to create a sustainable and
responsible business that yields a ‘human
return’ and also put Nigeria on the map, not just as the African
lingerie capital, but as a contender in the global textile and fashion
industry.
PARADISE FASHION (Ethiopia/Italy)
The natural gift Genet possesses in design, coupled with
the scientific knowledge she acquired during her studies enabled her to realize
her childhood dreams and become one of Ethiopia’s top designers after the
establishment of her firm, under the name “Paradise Fashion” in October 1992.
Producing ladies and children dress of any standard for day to day and occasion
wear and also home interior. Her aim was to be a pioneer specializing in
designing hand woven traditional cotton material, combined with colourful
hand-made thread designs called “Tibeb” in Amharic Ethiopia’s official
language. Through her annual fashion shows, held in Addis Ababa and her participation in similar shows in African,
European and American cities, Genet has demonstrated that Ethiopian traditional
costumes are colourful and elegant, provided that they are beautifully
designed.
MOIE (Liberia)
MOIE label is the brainchild of former Miss Liberia and
Fashion Designer, Patrice Juah. The name “MOIE” is the short form of the
designer’s Kpelle (a native language spoken in Liberia) name, “Daiemoie”, which
means:”LET THEM TALK”. MOIE brand has a social responsibility of empowering
young women and creating a generation of independent Liberian women through
fashion & apparel design.
ROSBINNA (Nigeria)
Rosbinna LTD is a fashion house that has existed since 1997
as Rossy Creations, in whose strength it has designed for numerous first ladies
across Africa. Designs includes Haute-couture, Pret-a-porter collections,
Afrocentric and EuroAfricans with a vision to add a splash of glamor and style
to more wardrobes across the world. The creative director, Rosemary Iwezor, is
the brain behind the fashion house of Rosbinna.
NALLEM CLOTHING (Ghana)
Nallem is proudly an African label that seeks to fill the
gap between designer couture and chain store clothing. At NALLEM you will find
unique creativity and a selection of
fabric that guarantees comfort, colour and top of the world taste of fashion
and style The hunger for design and style manifested in the founder of this
unique and progressive brand, Gregory A. Kankoh, has since his childhood
experimented with footwear, bags, toys and a unique choice of clothing and
detail. Greg’s current status as a designer is no surprise to those who knew him growing up. His views have been
sought in both print and electronic media and complimented with awards and
participation in high profile fashion
events in Las Vegas, Dubai, Abuja and African Fashion and Design Week
Port Harcourt to mention a few.
For enquires/Participation http://www.afdwng.com/
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